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ERIC Number: EJ932806
Record Type: Journal
Publication Date: 2011
Pages: 4
Abstractor: ERIC
Reference Count: 0
ISSN: ISSN-0895-6855
Scholastic Inc. Pushing Coal: A 4th-Grade Curriculum Lies through Omission
Bigelow, Bill
Rethinking Schools, v25 n4 p30-33 Sum 2011
This author grew up thinking that Scholastic was the most trusted name in children's books--endorsed by the holy trinity of school, teacher, and parents. However, he now claims that, these days, among other enterprises, Scholastic produces propaganda for the coal industry and passes it off as curriculum. Scholastic has partnered with the American Coal Foundation, the nonprofit arm of the coal industry, to publish a slick, full-color packet of elementary teaching materials designed to paste a smiley face on the dirtiest form of energy in the world. When "Rethinking Schools" exposed the links between Scholastic and the coal industry, three days later, Scholastic promised to stop distributing pro-coal curriculum materials.
Rethinking Schools, Ltd. 1001 East Keefe Avenue, Milwaukee, WI 53212. Tel: 414-964-9646; Fax: 414-964-7220; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Elementary Education; Grade 4; Intermediate Grades
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A