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ERIC Number: EJ932247
Record Type: Journal
Publication Date: 2011-Apr
Pages: 10
Abstractor: As Provided
Reference Count: 16
ISBN: N/A
ISSN: ISSN-1303-6521
Use of News Articles and Announcements on Official Websites of Universities
Yolcu, Ozgu
Turkish Online Journal of Educational Technology - TOJET, v10 n2 p287-296 Apr 2011
Since corporate websites have become indispensable tools of public relations in parallel with the increase in the number of Internet users, they offer remarkable opportunities for universities as well. University websites are operated in a more professional manner due to increasing number of visits by not only students and the academic staff, but also by various target groups such as families of students, potential students, persons and institutions who would like to take advantage of services offered, and media and public institutions. Official websites have a potential to create a better communication between universities and societies that they are part, as well as bringing academic knowledge to the public agenda more often. In this research, most-visited official websites of universities in Turkey are compared with most-visited official websites of universities in the world in order to better utilize this potential. A content analysis has been done in order to determine differences between most-visited official websites of universities in Turkey and in the world in terms of current news and announcements. (Contains 6 tables.)
Sakarya University. Esentepe Campus, Adapazari 54000, Turkey. Tel: +90-505-2431868; Fax: +90-264-6141034; e-mail: tojet@sakarya.edu.tr; Web site: http://www.tojet.net
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Turkey