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ERIC Number: EJ925466
Record Type: Journal
Publication Date: 2009
Pages: 6
Abstractor: ERIC
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0748-478X
Don't Take the Fall
Scully, Maura King
CURRENTS, v35 n5 p30-35 May-Jun 2009
Even before the economy took a nosedive, many institutions were seeing affinity revenue stagnate or drop. With institutional budgets constricting and alumni wallets shrinking, funding the alumni association might require some creativity. This article describes what alumni leaders do to keep funding stable when affinity revenue falters.
Council for Advancement and Support of Education. 1307 New York Avenue NW Suite 1000, Washington, DC 20005. Tel: 202-328-2273; e-mail: memberservicecenter@case.org; Web site: http://www.case.org
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A