The term "democracy" is ambivalent--in the history of the United States, it has played both god term and devil term, and inspired both sacrifice and trembling. Robert L. Ivie has mapped the discourse by which American policy elites have said "no" to democracy--the rhetoric of "demophobia." This essay complements his analysis by mapping the discourse by which Americans began to say "yes" to democracy during President Thomas Jefferson's administration--the rhetoric of "demophilia." Understood as a discursive formation, demophilia creates space for rhetoric and deliberation that is closed by demophobia. In the process, demophilia disciplines democracy by producing deliberative subjects properly attuned to civil speech. (Contains 70 notes.)