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ERIC Number: EJ921262
Record Type: Journal
Publication Date: 2010-Dec
Pages: 3
Abstractor: As Provided
Reference Count: 10
ISSN: ISSN-0021-9584
Crossing the Chasm with Classroom Response Systems
Towns, Marcy H.
Journal of Chemical Education, v87 n12 p1317-1319 Dec 2010
Research and literature on the adoption of technology provides a useful lens through which to view the adoption and implementation of classroom response systems (CRS). The technology adoption life cycle describes groups of adopters in ways that are helpful in understanding the adoption and sustained implementation of CRS in chemistry departments. Marketers have noted that the early market and mainstream market are separated by a chasm. Not every new technological innovation makes it across the chasm into the mainstream market. How can this model be used to help understand the adoption and sustained implementation of CRS by faculty, and ultimately how can it be used to cross the chasm? (Contains 2 figures.)
Division of Chemical Education, Inc and ACS Publications Division of the American Chemical Society. 1155 Sixteenth Street NW, Washington, DC 20036. Tel: 800-227-5558; Tel: 202-872-4600; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A