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ERIC Number: EJ919383
Record Type: Journal
Publication Date: 2011
Pages: 2
Abstractor: ERIC
Reference Count: 0
ISSN: ISSN-1067-1803
The Social Network: Keeping in Touch with Alumni through Online Media
Bunker, Matt
Community College Journal, v81 n4 p12-13 Feb-Mar 2011
Not all social-networking tools are created equal. Knowing where alumni are and what they're doing online is key when deciding what social networks to use. Knowing how to address and employ social networking can change the way institutions engage alumni. Social media help institutions connect with alumni; these tools help build, sustain, and even deepen organization's relationships with former students. Social media can reach people who can't be reached any other way. One has to remember that the only way to hit one's target with these networks is to use them.
American Association of Community Colleges. One Dupont Circle NW Suite 410, Washington, DC 20036. Tel: 202-728-0200; Fax: 202-833-2467; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Postsecondary Education; Two Year Colleges
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A