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ERIC Number: EJ916865
Record Type: Journal
Publication Date: 2009
Pages: 15
Abstractor: As Provided
Reference Count: 3
ISBN: N/A
ISSN: N/A
Kent Intermediate School District: From Invisible Agency to Power Player
Koehler, Ronald
Journal of School Public Relations, v30 n4 p325-339 Fall 2009
Michigan's intermediate school districts were created by constitutional convention in 1962. Between their inception and 2000, few units of government were less visible and less understood. This article chronicles the emergence of one intermediate school district as an aggressive force for change in education and a locus of activity for community organizations seeking to improve public schools. Key to this transformation is the Kent Intermediate School District's implementation of the public relations process--research, planning, implementation, and evaluation--to create a two-way dialogue and a culture of responsiveness with stakeholders.
Rowman & Littlefield Education. 4501 Forbes Boulevard Suite 200, Lanham, MD 20706. Tel: 800-462-6420; Tel: 717-794-3800; Fax: 800-338-4550; Fax: 717-794-3803; e-mail: custserv@rowman.com; Web site: http://rowman.com/page/Journals
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Elementary Secondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Michigan