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ERIC Number: EJ916856
Record Type: Journal
Publication Date: 2004
Pages: 19
Abstractor: As Provided
Reference Count: 43
ISBN: N/A
ISSN: ISSN-0047-2816
What Technical Writing Students Should Know about Typeface Personality
Mackiewicz, Jo
Journal of Technical Writing and Communication, v34 n1-2 p113-131 2004
Typeface personality impacts the rhetorical effect of students' documents, yet it receives little attention in textbooks. Technical writing students should stand the definition of "appropriate" in relation to typeface selection, the difference between type's functional and semantic properties, the difference between type family and personality, the effect of a typeface's history, and the contribution of a typeface's anatomy to its personality. Understanding these, students can make informed decisions about typeface appropriateness.
Baywood Publishing Company, Inc. 26 Austin Avenue, P.O. Box 337, Amityville, NY 11701. Tel: 800-638-7819; Tel: 631-691-1270; Fax: 631-691-1770; e-mail: info@baywood.com; Web site: http://baywood.com/journals/default.asp
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A