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ERIC Number: EJ915425
Record Type: Journal
Publication Date: 2011-Mar
Pages: 13
Abstractor: As Provided
Reference Count: 36
ISSN: ISSN-0144-929X
Textbook Websites: User Technology Acceptance Behaviour
Jonas, Gregory A.; Norman, Carolyn Strand
Behaviour & Information Technology, v30 n2 p147-159 Mar 2011
Compared with course management software (e.g. Blackboard and WebCT), the content and technology offered by a textbook website (TBW) is relatively costless to universities and professors, and is a potentially valuable tool that can be leveraged to help students learn course material. The present study uses the extended Technology Acceptance Model (TAM2) and structural equation modelling to examine characteristics associated with the voluntary usage behaviour (UB) of TBW by students in entry-level accounting courses. Analysing survey data from 231 participants, our results indicate that perceptions of usefulness, the ability to demonstrate or explain the benefits of usage and peer usage of the TBW are all positively associated with UB. However, our findings also suggest that notwithstanding the potential benefits accruing to students, faculty encouragement is a critical enabling factor for use of the TBW. Because of persistent concerns on the part of students, educators, administrators, textbook publishers, and legislators regarding the cost and quality of higher education, we discuss the implications of our results for these stakeholders. (Contains 4 tables and 3 figures.)
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A