ERIC Number: EJ915284
Record Type: Journal
Publication Date: 2006
Abstractor: As Provided
Reference Count: 42
London through Rose-Colored Graphics: Visual Rhetoric and Information Graphic Design in Charles Booth's Maps of London Poverty
Kimball, Miles A.
Journal of Technical Writing and Communication, v36 n4 p353-381 2006
In this article, I examine a historical information graphic--Charles Booth's maps of London poverty (1889-1902)--to analyze the cultural basis of ideas of transparency and clarity in information graphics. I argue that Booth's maps derive their rhetorical power from contemporary visual culture as much as from their scientific authority. The visual rhetoric of the maps depended upon an ironic inversion of visual culture to make poverty seem a problem that could be addressed, rather than an insurmountable crisis. This visual rhetoric led directly to significant features of and concepts in western societies, including the poverty line and universal old-age pensions (social security).
Descriptors: Foreign Countries, Rhetoric, Poverty, Maps, Public Policy, Cultural Influences, Communication Strategies, European History, Social History, Visual Environment, Graphic Arts, Information Dissemination
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Authoring Institution: N/A
Identifiers - Location: United Kingdom (England)
Identifiers - Laws, Policies, & Programs: Social Security