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ERIC Number: EJ907467
Record Type: Journal
Publication Date: 2010
Pages: 18
Abstractor: As Provided
Reference Count: 26
ISSN: ISSN-1932-2909
Twitter Use in Libraries: An Exploratory Analysis
Aharony, Noa
Journal of Web Librarianship, v4 n4 p333-350 2010
Microblogging is a relatively new phenomenon in online social networking that has become increasingly prevalent in the last few years. This study explores the use of Twitter in public and academic libraries to understand microblogging patterns. Analysis of the tweets was conducted in two phases: (1) statistical descriptive analysis and (2) content analysis. The research findings show there are some differences between public and academic libraries, including the number of tweets, linguistic differences, and content. However, it seems that using Twitter in libraries enables both kinds of libraries to broadcast and share information about their activities, opinions, status, and professional interests. The research findings are relevant for librarians and information scientists who wish to better understand and explore the phenomenon of library tweets. (Contains 9 tables.)
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site:
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A