ERIC Number: EJ899277
Record Type: Journal
Publication Date: 2010
Abstractor: As Provided
Privatization Influences and Strategic Enrollment Management Decisions in Public Research Universities
Barnes, Bradley; Harris, Michael S.
College and University, v85 n4 p2-9 Spr 2010
Given the current economics of public higher education, enrollment management plays an increasingly significant role in institutional strategy. This qualitative case study explores three leading public universities to understand the dynamics at work. Each institution's relationship with the state, desire for a private enrollment model, and growing reliance on tuition contextualized enrollment decisions.
Descriptors: Privatization, Research Universities, Enrollment Management, Strategic Planning, Influences, Case Studies, Interviews, Administrator Attitudes, Student Attitudes, Teacher Attitudes, Institutional Characteristics, Decision Making, College Administration, Position Papers, Content Analysis
American Association of Collegiate Registrars and Admissions Officers (AACRAO). One Dupont Circle NW Suite 520, Washington, DC 20036. Tel: 202-293-9161; Fax: 202-872-8857; e-mail: email@example.com; Web site: http://www.aacrao.org/publications/candu/index.cfm
Publication Type: Journal Articles; Reports - Evaluative
Education Level: Higher Education
Authoring Institution: N/A