ERIC Number: EJ898952
Record Type: Journal
Publication Date: 2010
Abstractor: As Provided
Reference Count: 23
Resisting the Lure of Technology-Driven Design: Pedagogical Approaches to Visual Communication
Northcut, Kathryn M.; Brumberger, Eva R.
Journal of Technical Writing and Communication, v40 n4 p459-471 2010
Technical communicators are expected to work extensively with visual texts in workplaces. Fortunately, most academic curricula include courses in which the skills necessary for such tasks are introduced and sometimes developed in depth. We identify a tension between a focus on technological skill vs. a focus on principles and theory, arguing that we subvert the potential benefits of an education if we succumb to the allure of software. We recommend several classroom practices that help educate students toward greater visual literacy, based not only on recommendations from the research but also from our experience as teachers of visual communication.
Descriptors: Educational Technology, Visual Literacy, Theory Practice Relationship, Design, Influence of Technology, Educational Practices, Computer Software, Role of Education, Educational Principles, Communication Strategies
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A