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ERIC Number: EJ896970
Record Type: Journal
Publication Date: 2010-Sep
Pages: 5
Abstractor: ERIC
Reference Count: 6
ISBN: N/A
ISSN: ISSN-1080-5699
The Rhetoric of Chinese Layoff Memos
Sisco, Lisa A.; Yu, Na
Business Communication Quarterly, v73 n3 p326-330 Sep 2010
In this analysis the authors introduce three memos announcing layoffs in Chinese companies. The three memos, translated from Chinese, are from: (1) Hewlett Packard China, an American company doing business in China; (2) UT Starcom, founded in China; and (3) Rizhao Steel, one of China's largest steel manufacturers. Comparing the Chinese and American layoff announcements suggests ways in which cultural factors shape the rhetoric of business communication. The Chinese memos place a much greater emphasis on emotional appeals and the personal impact of the layoffs, whereas the American memos focus primarily on logical appeals outlining the relationship between the layoffs and the company's financial future. [The memos analyzed for this article are presented as "Appendixes," available at http://dx.doi.org/10.1177/1080569910377276.]
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: China; United States