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ERIC Number: EJ884331
Record Type: Journal
Publication Date: 2010-May
Pages: 14
Abstractor: As Provided
Reference Count: 27
ISSN: ISSN-0304-3797
Cultural Factors Influencing Eastern and Western Engineering Students' Choice of University
Jian, Hua-Li; Sandnes, Frode Eika; Huang, Yo-Ping; Huang, Yueh-Min
European Journal of Engineering Education, v35 n2 p147-160 May 2010
Insight into factors that affect students' choice of university is useful when designing study programmes, especially in global competition for students. This study focuses on Taiwanese and Norwegian students' preferences for university, study programme, course qualities and future career qualities. Hofstede's model was used to predict culture-related differences. A pair-wise decision questionnaire was used to conduct measurements. Cultural differences were observed in relation to choice of university, course qualities and future careers. Discipline of study had only minor impact on students' preferences. The results suggest that a career-relevant curriculum is culture-neutral. Moreover, personal advice is the most preferred factor among Taiwanese students when choosing university. (Contains 7 tables and 1 figure.)
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Norway; Taiwan