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ERIC Number: EJ883962
Record Type: Journal
Publication Date: 2010
Pages: 16
Abstractor: ERIC
Reference Count: 17
ISBN: N/A
ISSN: ISSN-1080-5699
Using Films to Learn about the Nature of Cross-Cultural Stereotypes in Intercultural Business Communication Courses
Cardon, Peter W.
Business Communication Quarterly, v73 n2 p150-165 2010
Instructors of intercultural business communication courses inevitably face the challenge of providing cross-cultural experiences in the classroom, and students are eager to have real exposure to other cultures. One way of simulating the feel of entering another culture is through films. As Mallinger and Rossy (2003) state, films are a "uniquely rich medium for the purpose of studying culture." One of the primary benefits, particularly among university students, is that films are entertaining, engaging, and in many cases stimulate curiosity toward other cultures. This article provides a way of teaching about the recent award-winning film "Slumdog Millionaire." It shows how this film can be used in direct reference to concepts related to stereotypes--concepts that are discussed in most prominent intercultural communication textbooks. It also illustrates how survey results of Indians about their attitudes toward the movie can enrich the class discussion and preserve the voice of the culture of interest. (Contains 5 figures.)
SAGE Publications. 2455 Teller Road, Thousand Oaks, CA 91320. Tel: 800-818-7243; Tel: 805-499-9774; Fax: 800-583-2665; e-mail: journals@sagepub.com; Web site: http://sagepub.com
Publication Type: Journal Articles; Reports - Evaluative
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A