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ERIC Number: EJ881906
Record Type: Journal
Publication Date: 2010
Pages: 25
Abstractor: As Provided
Reference Count: 47
ISSN: ISSN-1052-5629
Understanding Organizational Culture and Communication through a Gyroscope Metaphor
Bisel, Ryan S.; Messersmith, Amber S.; Keyton, Joann
Journal of Management Education, v34 n3 p342-366 2010
To fill a critical void in organizational culture pedagogy, the authors present an instructional system that employs the metaphor of a gyroscope to help students understand implicit assumptions in culture research. Working from Martin's nexus approach to organizational culture and Fairhurst and Putnam's tripartite theory of organizational discourse, the system in this study illustrates three interpretations of the relationships between culture and communication implicit in the literature. Each relationship is defined, exemplified with culture research, and critiqued. Pedagogical applications of the gyroscope metaphor are also outlined. (Contains 1 table and 3 figures.)
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A