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ERIC Number: EJ877503
Record Type: Journal
Publication Date: 2010
Pages: 4
Abstractor: ERIC
Reference Count: 0
ISSN: ISSN-1086-4822
The Business of Doing Good: A Creative Collaboration
Matsuda, Matt; Williams, David S., II
About Campus, v14 n6 p22-25 Jan-Feb 2010
In this article, the authors report on a successful collaboration between academic and student services that resulted in a Rutgers University Byrne Seminar on social entrepreneurship. The course, entitled "The Business of Doing Good: Combining Business Practices with Social Activism," was designed to inspire the next generation of change makers, providing them with accelerated course work to help them understand social justice issues as well as basic business practices and strategies. Conveniently located in a first-year residence hall, the course covered the history of social justice, nonprofit case studies, and the work of contemporary philanthropic leaders such as Muhammad Yunus, Bono of the rock band U2, Oprah Winfrey, and Bill Gates, all the while fostering a team-oriented and project-based atmosphere. Although the collaboration itself was significant, the format of "The Business of Doing Good" promoted student learning by keeping the class size small and intimate. (Contains 2 notes.)
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A