NotesFAQContact Us
Search Tips
Peer reviewed Peer reviewed
Direct linkDirect link
ERIC Number: EJ865528
Record Type: Journal
Publication Date: 2009-Nov
Pages: 11
Abstractor: As Provided
Reference Count: 50
ISSN: ISSN-1360-080X
The Application of a Total Quality Management Approach to Support Student Recruitment in Schools of Music
Weinstein, Larry
Journal of Higher Education Policy and Management, v31 n4 p367-377 Nov 2009
One of the greatest challenges music programme administrators face is that of recruiting students for their programmes. This article suggests that administrators should investigate the benefits of implementing a comprehensive total quality management programme in their institutions. The core values, techniques and tools embodied in the Total Quality Management approach provide a proven approach to quality management and process improvement. The article describes the principles of Total Quality Management and the efforts of a team of teachers and stakeholders of a mid-sized music department at a public university to apply this method to the difficult problem of student recruiting.
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A