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ERIC Number: EJ862108
Record Type: Journal
Publication Date: 2009
Pages: 19
Abstractor: As Provided
Reference Count: 5
ISSN: ISSN-0160-8061
Iterative Processes and Reciprocal Controlling Relationships in a Systemic Intervention
Krapfl, Jon E.; Cooke, John; Sullivan, Timothy; Cogar, William
Journal of Organizational Behavior Management, v29 n2 p136-154 2009
This account describes the total reengineering of an organization with the attendant changes to the culture, the nature of the work, the rethinking of the organizational purpose, and the identification of a new customer base and new concepts of how the organization will reach it. The case is presented not as scientific research but as a case of behavioral engineering. A behavior theory framework is used to account for the behavior of both the interveners and those intervened upon, with all parties serving at different times in each of these roles. (Contains 1 table.)
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A