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ERIC Number: EJ861931
Record Type: Journal
Publication Date: 2009
Pages: 18
Abstractor: As Provided
Reference Count: 40
ISBN: N/A
ISSN: ISSN-0276-3915
Borrowing from Health Communications to Motivate Students to Learn Information Literacy Skills
Banas, Jennifer R.
Community & Junior College Libraries, v15 n2 p65-82 2009
Given an unfamiliar audience, an undervalued skill, and a limited time to present, librarian information specialists need a prescriptive means to generate motivation to learn. Tailoring, more commonly used in health communications, could enhance perceived task attractiveness and relevancy. In a controlled trial, two groups were compared on the basis of exposure or non-exposure to a tailored lesson introduction prior to an online Website evaluation tutorial. The tailored introduction group reported significantly higher levels of task attractiveness before and after the tutorial; relevancy was significantly greater before, but not after the tutorial. Further research into tailoring is warranted. (Contains 5 tables and 6 figures.)
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site: http://www.tandf.co.uk/journals
Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A