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ERIC Number: EJ853088
Record Type: Journal
Publication Date: 2009-Jul-24
Pages: 1
Abstractor: ERIC
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0009-5982
Making Friends with Locals Helps Community College Win Referendum
Beja, Marc
Chronicle of Higher Education, v55 n42 Jul 2009
Nearly three years ago, in a span of just nine months, the North Harris Montgomery Community College District lost a bond referendum and its chancellor. Nine months later, the Houston-area district had a new leader, a new name, and a victorious bond issue. And this May--a year after the successful bond vote--the college bought an office complex totaling 1.2-million square feet to accommodate its rapidly growing enrollment. To pull those feats off so quickly, the college improved its marketing, better focused its spending, and made some new friends--even with old enemies. The changes show what can happen when a college board makes an effort to get its local community to support a budget from the beginning, instead of trying to sway public opinion after it is too late.
Chronicle of Higher Education. 1255 23rd Street NW Suite 700, Washington, DC 20037. Tel: 800-728-2803; e-mail: circulation@chronicle.com; Web site: http://chronicle.com
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A