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ERIC Number: EJ850666
Record Type: Journal
Publication Date: 2009-Aug
Pages: 3
Abstractor: ERIC
Reference Count: 0
ISBN: N/A
ISSN: ISSN-0036-6439
To Blog or Not to Blog?
Rochelle, Neil A.
School Administrator, v66 n7 p17-19 Aug 2009
Newsletters, websites, local access television and community newspapers serve as the typical media superintendents use to get the word out to parents and public. One might logically ask, "Isn't that enough to deal with?" School superintendents with so much to communicate need to move beyond a reliance on the traditional media outlets. These no longer will suffice. When superintendents want to push out a message, there are not enough ways to make that happen. In this article, the author suggests to consider a blog, which, unlike a printed newsletter, has no limit to space and is free to set up and maintain. In more than four years of blogging, the author has not had one negative experience. He strongly believes superintendents can blog to their benefit, and there are ways to address critics' concerns of blogging. The author shares his response to the critics who say blogging is time-consuming and has no merit for school leaders.
American Association of School Administrators. 801 North Quincy Street Suite 700, Arlington, VA 22203-1730. Tel: 703-528-0700; Fax: 703-841-1543; e-mail: info@aasa.org; Web site: http://www.aasa.org
Publication Type: Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A