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ERIC Number: EJ850353
Record Type: Journal
Publication Date: 2004
Pages: 11
Abstractor: As Provided
Reference Count: 50
ISSN: ISSN-1324-0781
Multimedia Elements and Emotional Processes
Astleitner, Hermann
E-Journal of Instructional Science and Technology, v7 n2 2004
There are theoretical models concerning Multimedia and cognitive and motivational processes. However, such models are missing for emotional processes. In order to develop such a model, studies from literary text research were analyzed. Literary text research was chosen as a starting point because Multimedia environments often contain texts (or stories) with an emotional quality. Analyzing and optimizing such texts or stories have a long tradition within this kind of research. The resulting model relates Multimedia elements, story elements (e.g., foregrounding), perceptual-cognitive-emotional processes (e.g., presence), and emotional outcomes (e.g., pleasantness) to each other. Theoretical implications concern the expansion of the model in respect to other Multimedia elements and to the integration with existing cognitive and motivational approaches. Methodological implications focus on suggestions for measurement development. Practical implications deal with Multimedia design and dramaturgical e-learning strategies. (Contains 1 figure.)
University of Southern Queensland. Division of Academic Information Services, Toowoomba Qld 4350, Australia. Tel: +61-7-4631-2100; Fax: +61-7-4631-2893; Web site:
Publication Type: Journal Articles; Reports - Research
Education Level: Elementary Secondary Education; Postsecondary Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A