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ERIC Number: EJ848181
Record Type: Journal
Publication Date: 2004
Pages: 5
Abstractor: ERIC
Reference Count: 28
ISSN: ISSN-0818-8068
How Not to Do Change Management: The Birth of a Murdoch University School
van Rhyn, Dianne; Holloway, David A.
Australian Universities' Review, v47 n1 p5-9 2004
Universities in Australia, as part of the public sector and reliant on public funding, are increasingly the subject of pressure for greater accountability and organisational change. The role of senior managers in the sector is often to be change agents and to manage the change process effectively. However the implementation of any change envisaged is often problematic for various reasons including issues of power, resistance, emotional reaction and plain fear. Senior managers and associated change agents need to be aware of this and need to act sensitively and empathically if the planned change process is to succeed. This article chronicles the change process utilized within Murdoch University that resulted in the creation of a nascent School during the period from early 2001 through to its creation in January 2002 and its subsequent re-transformation by the beginning of 2003. It argues for an organisational change approach that has active staff/employee involvement and ownership of the process in order to nurture real engagement with the outcome(s) and to minimise resistance to change. The organisational component of the article is written primarily as a textual analysis of the discourse (verbal and written) that occurred during the change process. Field notes of the two authors, who were among the main participants, are used as a major source for the analysis. (Contains 8 endnotes.)
National Tertiary Education Union. PO Box 1323, South Melbourne 3205, Australia. Tel: +61-3-92541910; Fax: +61-3-92541915; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Australia