ERIC Number: EJ846920
Record Type: Journal
Publication Date: 2009-May-22
Reference Count: 0
Why Blackboard's Plan to Buy a Rival Sparked a Campus Uproar
Young, Jeffrey R.
Chronicle of Higher Education, v55 n37 pA1 May 2009
Jokes about "Dark Angel" and "Blackborg" surfaced almost immediately after Blackboard Inc. announced its plan to buy course-management software competitor Angel Learning, the author reports. Angel had lured away dozens of Blackboard clients in recent years with a friendly, approachable corporate culture that stood in sharp contrast to Blackboard's reputation for pushiness. Some experts predict that more colleges will now turn to open-source alternatives that give them greater control over their own destinies. Others maintain that more professors will turn to free, general-purpose Web 2.0 tools to run course blogs and discussions to avoid Blackboard, bringing an eventual death to the concept of course-management systems. Still others believe that the move will solidify Blackboard's dominance, and that, ultimately, colleges will benefit from having a strong, stable company selling them online classrooms.
Descriptors: Chalkboards, Online Vendors, Online Systems, Consumer Economics, Computer Software Selection, Free Enterprise System, Database Management Systems
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Authoring Institution: N/A