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ERIC Number: EJ829549
Record Type: Journal
Publication Date: 2008
Pages: 11
Abstractor: As Provided
Reference Count: 1
ISBN: N/A
ISSN: ISSN-0010-0889
Enrollment or "Enrolment": Strategic Enrollment Management in the United States and Canada
Smith, Clayton; Gottheil, Susan
College and University, v84 n2 p28-38 Fall 2008
Since the early 1990s, Canadian registrars, admissions officers and student affairs professionals have traveled to U.S.-based conferences in search of the holy grail of enrollment management, finding it at the AACRAO Annual Meeting, AACRAO Strategic Enrollment Management (SEM) Conference, and other meetings sponsored by Noel-Levitz, SEM Works, the National Resource Center for the First-Year Experience and the National Association of Student Personnel Administrators, among others. The general idea was that Canadians needed to learn from Americans about enrollment management, and there was not a national set of practices within Canada to support the development of a growing set of enrollment management professionals. Building on their 2006 "SEM Source" article on the same topic, the authors reveal similarities and differences in the way SEM is practiced in Canada and the United States. (Contains 5 tables and 8 figures.)
American Association of Collegiate Registrars and Admissions Officers (AACRAO). One Dupont Circle NW Suite 520, Washington, DC 20036. Tel: 202-293-9161; Fax: 202-872-8857; e-mail: pubs@aacrao.org; Web site: http://www.aacrao.org/publications/candu/index.cfm
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Canada; United States