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ERIC Number: EJ800296
Record Type: Journal
Publication Date: 2008-Jun
Pages: 21
Abstractor: As Provided
Reference Count: 56
ISBN: N/A
ISSN: ISSN-1052-0147
Qualitative Research and Consumer Policy: Focus Group Discussions as a Form of Consumer Participation
Heiskanen, Eva; Jarvela, Katja; Pulliainen, Annukka; Saastamoinen, Mika; Timonen, Paivi
Qualitative Report, v13 n2 p152-172 Jun 2008
This paper describes our ongoing attempts to involve consumers in innovation and technology policy by means of a national Consumer Panel, using focus group discussions as the primary method of consumer participation. We evaluate our experiences of the usefulness of focus group discussions in this context by considering two examples of studies focused on product safety. We evaluate the usefulness of this method in promoting consumer empowerment, deliberation, and multivocality in the assessment of new technologies and innovations. We also raised some critical questions that require further analysis and discussion. (Contains 3 footnotes.)
Nova Southeastern University. 3301 College Avenue, Fort Lauderdale, FL 33314. Tel: 954-262-5399; Fax: 954-262-3970; Web site: http://www.nova.edu/ssss/QR
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Finland