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ERIC Number: EJ798349
Record Type: Journal
Publication Date: 2007
Pages: 19
Abstractor: ERIC
Reference Count: 11
ISSN: ISSN-1080-5699
Integrating Business Core Knowledge through Upper Division Report Composition
Roach, Joy; Tracy, Daniel; Durden, Kay
Business Communication Quarterly, v70 n4 p431-449 2007
The most ambitious project of many undergraduate business communication courses is the formal report. This assignment typically requires the use of many writing skills nurtured throughout the course. Skills such as proper style, tone, organization, flow, and mechanics are enhanced through the writing of memos and various types of letters. While these skills are all evident in a report, it is a much different kind of document. This synthesis of writing skills can be complemented by the integration of fundamental business subject knowledge. Both skill sets can be concurrently developed through business simulation report assignments, particularly in upper division business communication courses. Such courses are often required in business programs where students have already completed courses in business law, management, basic business statistics, and computer applications. This article describes a formal report assignment which provides the opportunity to present a wide enough scope to integrate several business disciplines. The assignment proves to be especially useful for the upper level business student, while maintaining a mixture of both subjective and objective measures for instructor and/or peer assessment. This mixture includes gathering and analyzing quantitative and qualitative data, as well as implementing report components and requirements.
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A