ERIC Number: EJ798332
Record Type: Journal
Publication Date: 2007
Reference Count: 2
How Do We Know We've Won?
Andrews, Deborah C.
Business Communication Quarterly, v70 n1 p9-15 2007
At the 71st Annual International Convention of the Association for Business Communication (ABC), held in San Antonio, Texas, October 26-28, 2006, the author (editor of "Business Communication Quarterly" from 1997 to 2005) was honored as the 2005 recipient of ABC's highest award for teaching: the Meada Gibbs Outstanding Teacher Award. This article presents a transcript of her plenary address, which was delivered to convention attendees the morning of October 26, 2006. In this plenary address, the author highlights three points in an assessment process that should be intellectually stimulating, productive, and fun. The first is explicitly stating the goals of one's course or curriculum. The second process involves matching risk taking in teaching with risk taking in assessing the learning that results from it. The third is talking with colleagues about what works and, especially, what does not work.
Descriptors: Business Communication, Educational Objectives, College Students, Student Evaluation, Risk, Instructional Innovation, College Instruction
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Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Authoring Institution: N/A