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ERIC Number: EJ796100
Record Type: Journal
Publication Date: 2007
Pages: 6
Abstractor: ERIC
Reference Count: N/A
ISSN: ISSN-1099-3681
Enterprise: The Path to Transformation for Emerging Public Universities
Crow, Michael M.
Presidency, v10 n2 p24-28, 30 Spr 2007
In his career as a faculty member and academic administrator, the author has always focused on understanding, designing, and building knowledge organizations. He has been driven by a desire to understand the fundamental organizational forces--economic, political, and societal--within which academic institutions operate. His approach has been to act very much like an architect and, in many ways, a general contractor for new intellectual enterprises. He deliberately speaks of academic institutions in terms of "enterprise" because, since becoming the president of Arizona State University (ASU) in July 2002, he has been leading an effort to reconceptualize a large public university as an enterprise--agile, competitive, adaptable, and responsive to the changing needs of both the constituencies and global society alike. Instilling the spirit of enterprise into the institutional culture of a public university is only one of his objectives as the president of an emerging research institution. Predicated on excellence, access, and impact, the paradigm is conceptually framed as the "New American University" and he believes that it has relevance for public and private colleges and universities nationwide. Furthermore, he states that not every university is going to make it over the next hundred years. Those that do make it will be the ones that attack and defeat the virus of the agency by reconceptualizing themselves as enterprises: taking control of their identities; focusing on innovation, adaptation, and differentiation; assuming responsibility for their destinies; operating at an accelerated pace; and shifting to an investment model. (Contains 1 note.)
American Council on Education. One Dupont Circle NW, Washington, DC 20036-1193. Tel: 202-939-9452; e-mail:; Web site:
Publication Type: Journal Articles; Opinion Papers
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Arizona