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ERIC Number: EJ782800
Record Type: Journal
Publication Date: 2004
Pages: 9
Abstractor: Author
Reference Count: 11
ISSN: ISSN-1068-610X
Using External Environmental Scanning and Forecasting to Improve Strategic Planning
Lapin, Joel D.
Journal of Applied Research in the Community College, v11 n2 p105-113 Spr 2004
The effectiveness of community colleges is increasingly dependent on their understanding of the external environment and their capacity to forecast and respond to the changing external landscape. As a result, they need to establish a system to continuously monitor changes in that environment and to identify and weigh the implications of changes on the communities they serve and on the colleges as well. This can be accomplished in part by developing and implementing an external environmental scanning and forecasting activity to identify trends in the external environment and use external trends to develop a strategic plan. This article will explain external environmental scanning and forecasting and discuss its essential role in developing a strategic plan that anticipates and responds to forces of change affecting both community colleges and the communities they serve. Evidence of success includes two case studies of community colleges which used external environmental scanning and forecasting to identify core trends in their respective communities and developed strategic plans to address these forces of change. (Contains 2 figures.)
New Forums Press, Inc. P.O. Box 876, Stillwater, OK 74076. Tel: 405-372-6158; Fax: 405-377-2237; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education; Two Year Colleges
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Nevada; Virginia