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ERIC Number: EJ779594
Record Type: Journal
Publication Date: 2003
Pages: 30
Abstractor: Author
Reference Count: 0
ISSN: ISSN-0741-0883
Verbal and Visual Parallelism
Fahnestock, Jeanne
Written Communication, v20 n2 p123-152 2003
This study investigates the practice of presenting multiple supporting examples in parallel form. The elements of parallelism and its use in argument were first illustrated by Aristotle. Although real texts may depart from the ideal form for presenting multiple examples, rhetorical theory offers a rationale for minimal, parallel presentation. The form for presenting data can also influence the way it is observed and selected, as the case of the Linnaean template for species grouping illustrates. Parallel presentation is not limited to verbal phrasing. Arranging data in tables, typical in scientific discourse, satisfies the same requirements for minimal, equivalent presentation of evidence. Arranging representational or iconic images in rows or arrays is yet another mode for the parallel presentation of evidence, although this mode has a recent history. A cognitive rationale can perhaps explain the use of parallelism to present multiple supporting examples.
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A