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ERIC Number: EJ771212
Record Type: Journal
Publication Date: 2007-Aug
Pages: 14
Abstractor: Author
Reference Count: 30
ISSN: ISSN-1470-3297
Simulating Reality for Teaching Strategic Management
Arias-Aranda, Daniel
Innovations in Education and Teaching International, v44 n3 p273-286 Aug 2007
This paper describes the development of a business simulation combining a computer application with real experts to provide university students with an immersive experience in business management. It introduces a methodology that involves students in a process of interaction with other participants as well as benefiting from valuable feedback from experts acting as economic agents. The approach has been tested, in the context of a Certificate of European Law and Economics course, at the University of Economics in Bratislava, Slovakia during the 2002/3 and 2003/4 academic years. Analysis of the experience that was gained has provided some guidelines that instructors can use to integrate simulation effectively into their teaching practices relating to strategic management. (Contains 1 figure and 3 tables.)
Routledge. Available from: Taylor & Francis, Ltd. 325 Chestnut Street Suite 800, Philadelphia, PA 19106. Tel: 800-354-1420; Fax: 215-625-2940; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: Teachers
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Slovakia