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ERIC Number: EJ766205
Record Type: Journal
Publication Date: 2007-Apr-27
Pages: 1
Abstractor: ERIC
Reference Count: N/A
ISSN: ISSN-0009-5982
U. of North Carolina Chooses Slow and Steady Approach
Carnevale, Dan
Chronicle of Higher Education, v53 n34 pA50 Apr 2007
After watching the University of Phoenix become a national leader in online education, officials of the University of North Carolina system thought they could do it, too. Unlike Phoenix, which is a for-profit institution, the North Carolina system benefits from having a strong traditional reputation that comes with being a state university. However, replicating Phoenix's performance in online education has proved elusive for public institutions. So instead of repeating the same mistakes others have made in trying to form for-profit spinoffs, North Carolina administrators are starting a project to expand the university's online-education business without turning it into an actual business. Called the University of North Carolina Online, or UNC Online, the project takes the current online-education offerings from the system's 16 campuses and centralizes them, with plans to expand the operation into a national program. Instead of rushing to take over the world, UNC Online plans to move slowly, focusing at first on serving students within the state, then advertising in surrounding states to become the dominant regional provider of online education. That plan for slow growth is palatable not only to administrators but also to the faculty members who will be teaching the online courses.
Chronicle of Higher Education. 1255 23rd Street NW Suite 700, Washington, DC 20037. Tel: 800-728-2803; e-mail:; Web site:
Publication Type: Journal Articles; Reports - Descriptive
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: North Carolina