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ERIC Number: EJ765372
Record Type: Journal
Publication Date: 2006-Dec
Pages: 12
Abstractor: Author
Reference Count: 36
ISSN: ISSN-0146-3934
Why Students Return for a Master's Degree in Sport Management
Lewis, Benjamin A.; Quarterman, Jerome
College Student Journal, v40 n4 p717-728 Dec 2006
The purpose of this study was to determine the relative importance of choice factors that were most important to students who decided to matriculate in the field of sport management for a master's degree. A survey questionnaire was mailed to the program or department chairs of 12 randomly selected universities listed on the NASSM web site during Fall 2003. Ten of the twelve packets were returned for a packet response rate of 83%. A total of 360 questionnaire were mailed, 194 were returned for a questionnaire response rate of 54%. Data were analyzed using descriptive and inferential statistical techniques. Of the 20 factors, more than two-thirds were rated between "agree" and "strongly agree" points on the scale. Based on the 5-point Likert scale, this suggests that the majority of the factors had some degree of relevance for the students returning for a master's degree in sport management. The three most important choices for returning for a masters degree in sport management were "I enjoy athletics", "I enjoy being in an athletics setting" and "I desire to know more about the sport business." Recommendations for those who coordinate programs and advise master degree students in sport management as well as recommendations for further research are also discussed in the manuscript. (Contains 3 tables.)
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Publication Type: Journal Articles; Reports - Research
Education Level: Higher Education
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Ohio