When teachers allow students to write stories that include elements of popular media, we must ask what to do with these media elements once they have entered the classroom. This article relates findings from a classroom study focusing on children's media-based story writing. The study looks at children as producers of new media texts and describes their activities as a form of media education. The data show that through their production of media-based stories, the children are reflecting on their consumption of media. Furthermore, the children's media-based stories make explicit some of their implicit knowledge of new media forms. Lastly, the children's stories provide ample opportunities for teachers to engage in important discussions about media within the framework of existing writing programmes.