Peer reviewedERIC Number: EJ707691
Record Type: Journal
Publication Date: 2004-Sep-22
Pages: 13
Abstractor: Author
ISBN: N/A
ISSN: ISSN-0022-0485
EISSN: N/A
Available Date: N/A
Maximizing the Substance in the Soundbite: A Media Guide for Economists
Hamermesh, Daniel S.
Journal of Economic Education, v35 n4 p370 Fall 2004
With this guide, the author aims to induce more economists to talk to people in the media as a means of expanding educational outreach. The guide provides discussions of "do's" and "don'ts" and offers advice on which kinds of research are likely to interest reporters. The author suggests specific approaches to dealing with reporters in different types of media, including print, radio, and television.
Descriptors: Mass Media Effects, Mass Media Role, Economics, Economic Impact, Public Relations, Publicity, Mass Media Use, Information Dissemination, Economic Factors, Educational Research
Heldref Publications, Helen Dwight Reid Educational Foundation, 1319 Eighteenth Street, NW, Washington, DC 20036-1802. Web site: http://www.heldref.org.
Publication Type: Guides - Non-Classroom; Journal Articles; Opinion Papers
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A


