ERIC Number: EJ704993
Record Type: Journal
Publication Date: 2004-Jul-15
Reference Count: N/A
The Cross-Training of Future Journalists: Journalism Schools Respond to Industry Hiring Trends by Exposing Students to Both Print, Broadcast
Black Issues in Higher Education, v21 n11 p30 Jul 2004
As television and print news outlets increasingly form partnerships with each other to gain larger audiences, journalism educators are cross-training more students. At a growing number of journalism schools across the country students are not only learning a specific craft such as newspapering or TV broadcasting, but they're also getting opportunities to tell stories in other ways. At the University of Missouri, journalism educators also have been grappling with these issues. Consequently, the school is poised to start offering a "media convergence" sequence as early as the 2005 fall semester. It will mark the first time in more than 50 years that the nationally renowned school adds a new area of emphasis. "Media convergence will create a whole new outlet for our students without overbearing the existing ones," says Brian Brooks, associate dean for journalism's undergraduate studies and administration.
Descriptors: Programming (Broadcast), Higher Education, Journalism, Audiences, Television, Journalism Education, Mass Media
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Publication Type: Journal Articles; Reports - Evaluative
Education Level: Higher Education
Authoring Institution: N/A
Identifiers - Location: Missouri