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ERIC Number: EJ663308
Record Type: Journal
Publication Date: 2002
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-0164-8527
Off-Season Enrollment Building.
Wassom, Julie
Child Care Information Exchange, n148 p8-10 Nov-Dec 2002
Maintains that the winter months are an ideal time to review and refine a child care center's marketing program. Highlights the following target areas for review: (1) marketing plan; (2) action plan; (3) center or company identity package; (4) center brochure; (5) photos; (6) web site; (7) advertisements; (8) publicity; (9) voice mail message; (10) direct mail marketing; (11) newsletter; and (12) educating oneself. (SD)
Publication Type: Guides - Non-Classroom; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A