ERIC Number: EJ662998
Record Type: Journal
Publication Date: 2001
Reference Count: N/A
E-Marketing: Are Community Colleges Embracing the Web?
MAHE Journal, v24 p52-57 Oct 2001
Conducted a pilot survey of community colleges to assess their online marketing efforts. Found that while all had Web sites, only a minority of sites were truly interactive. Involvement of marketing offices with Web sites varied considerably, and a minority had used e-mail or Web ads for marketing. (EV)
Villa Julie College, 1525 Greenspring Valley Rd., Stevenson, MD 21153. Web site: http://www.bsos.umd.edu/mahel/membership.html.
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A