ERIC Number: EJ660804
Record Type: Journal
Publication Date: 2002
Reference Count: N/A
Elaboration in Processing Adolescent Health Messages: The Impact of Egocentrism and Sensation Seeking on Message Processing.
Greene, Kathryn; Krcmar, Marina; Rubin, Donald L.; Walters, Lynda Henley; Hale, Jerold L.
Journal of Communication, v52 n4 p812-31 Dec 2002
Explores how adolescents process information in making decisions about risk behavior. Explains two developmental aspects of adolescent egocentrism: personal fable and imaginary audience, along with individual difference variables. Concludes the deep elaboration message was partially effective in changing message perceptions and adolescents' intentions to behave in ways to reduce risks. (PM)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A