ERIC Number: EJ645647
Record Type: Journal
Publication Date: 2002
Reference Count: N/A
No Small Change: E-Commerce in Distance Education.
Robinson, Evan T.
Syllabus, Feb 2002
Explains how electronic commerce (e-commerce) principles can be useful for distance education in higher education. Topics include business-to-business and business-to-consumer models; entering the marketplace; understanding the institution's capabilities; knowing the competition; and sound financial models. (LRW)
Descriptors: Competition, Distance Education, Financial Support, Higher Education, Marketing, Models
Available electronically: http://www.syllabus.com/syllabusmagazine/magazine.asp?month=2&year=2002
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Authoring Institution: N/A