ERIC Number: EJ642993
Record Type: CIJE
Publication Date: 2002
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0271-6062
EISSN: N/A
Using the McDonald's Approach To Generate Parent Involvement.
Moorman, Joan
Principal, v81 n5 p48-49 May 2002
Describes one school's use of several McDonald's-inspired marketing strategies to promoting parent involvement. For example, determine your target audience; offer parents something free. (PKP)
Descriptors: Elementary Education, Parent Participation
Publication Type: Journal Articles; Reports - Descriptive
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
