ERIC Number: EJ638659
Record Type: Journal
Publication Date: 2001
Reference Count: N/A
The E-Business Opportunity: A Key Role for Business Educators.
McGrath, Leanne C.; Lomerson, William L.
Journal of Education for Business, v77 n1 p9-14 Sep-Oct 2001
Outlines considerations for pursuing electronic business: website content; cost of authoring, hosting, and registering domains; design (usability, aesthetics, functionality, confidentiality); customer focus; marketing; and maintenance. (Contains 29 references.) (SK)
Publication Type: Journal Articles
Education Level: N/A
Authoring Institution: N/A