Peer reviewed
ERIC Number: EJ636873
Record Type: Journal
Publication Date: 2001
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-0363-8111
EISSN: N/A
The Genesis of Public Relations in British Colonial Practice.
Smyth, Rosaleen
Public Relations Review, v27 n2 p149-61 Sum 2001
Demonstrates how the British Colonial Office employed public relations strategies as they administered the British colony of Northern Rhodesia before, during, and after World War II. Demonstrates how civil servants in London and colonial officials implemented public relations policies, strategies, and tactics on an ad hoc basis, covering political public relations as well as community development activities and "education for citizenship." (SR)
Publication Type: Journal Articles; Reports - Evaluative
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Identifiers - Location: Africa; British Colonies; Zambia
Grant or Contract Numbers: N/A