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ERIC Number: EJ624245
Record Type: Journal
Publication Date: 2000
Pages: N/A
Abstractor: N/A
ISBN: N/A
ISSN: ISSN-1359-6748
EISSN: N/A
Skills and Employability in the Limelight: Exploring the Public Presentation of the New Deal.
Field, John
Research in Post-Compulsory Education, v5 n3 p255-69 2000
The British Labour Government's New Deal, a welfare-to-work initiative, has received widespread media attention. Content analysis of press releases illustrates how the government has tried to shape media messages and public perceptions of welfare reform in its presentation of this program. (SK)
Descriptors: Employment Potential, Employment Programs, Foreign Countries, Job Skills, Politics of Education, Public Policy, Public Relations, Unemployment
Publication Type: Information Analyses; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A