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ERIC Number: EJ624245
Record Type: Journal
Publication Date: 2000
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-1359-6748
Skills and Employability in the Limelight: Exploring the Public Presentation of the New Deal.
Field, John
Research in Post-Compulsory Education, v5 n3 p255-69 2000
The British Labour Government's New Deal, a welfare-to-work initiative, has received widespread media attention. Content analysis of press releases illustrates how the government has tried to shape media messages and public perceptions of welfare reform in its presentation of this program. (SK)
Publication Type: Information Analyses; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A