ERIC Number: EJ618315
Record Type: CIJE
Publication Date: 2000
Reference Count: 0
The Perceptions of College and University Enrollment Managers on the Relationship between Institutional Enrollment Performances and Enrollment Management Effectiveness.
Smith, Clayton A.
College and University, v76 n1 p15-19 Sum 2000
Examined the perceptions of enrollment managers at different types of colleges concerning the effectiveness of their enrollment management models to determine whether use of enrollment management strategies and activities affected enrollment performance. Survey data indicated that enrollment managers' perceptions regarding effectiveness of their enrollment management programs and their relative ability to achieve enrollment goals varied by institutional type. (SM)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Authoring Institution: N/A