ERIC Number: EJ612798
Record Type: Journal
Publication Date: 2000
Reference Count: N/A
Perception Is the Thing: Presenting Variant Worldviews in the International Business Communication Classroom.
Limaye, Mohan R.
Business Communication Quarterly, v63 n3 p24-38 Sep 2000
Considers two assumptions that underlie the teaching of international business communication: (1) perceptual variations exist within a country, and they sharpen even more across countries and cultures; and (2) critical pedagogy maintains that making students think and revisit their worldviews through an encounter with discomforting or decentering ideas is a valuable teaching and learning tool. Presents a class activity. (SC)
Publication Type: Guides - Classroom - Teacher; Journal Articles; Opinion Papers
Education Level: N/A
Authoring Institution: N/A