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ERIC Number: EJ611596
Record Type: Journal
Publication Date: 2000
Pages: N/A
Abstractor: N/A
Reference Count: N/A
ISSN: ISSN-0748-478X
Be an Alumni Relations Revolutionary.
Bickel, Kathy
Currents, v26 n6 p44-49 Jul-Aug 2000
Presents marketing guru Guy Kawasaki's seven rules for revolutionaries, and examples of alumni relations innovators who are implementing change with cutting-edge programs, services, and business practices. Rules include: "jump curves" (look for new paths); "break down barriers" (challenge roadblocks of ignorance and inertia); and "let a thousand flowers bloom" (encourage others to adopt and change your ideas). (DB)
Publication Type: Guides - Non-Classroom; Journal Articles
Education Level: N/A
Audience: N/A
Language: English
Sponsor: N/A
Authoring Institution: N/A